Master of Science in Digital Services Management
Duration
Minimum of two (2) academic years and a maximum of four (4) academic years, divided into four academic semesters Years
Mode of study
Online
Academic school
School of Science & TechnologyProgramme overview
The programme targets mid-level professionals including supervisors and managers in call centers, front-office and back-office roles providing essential skills for success in the digital economy. It also caters to individuals in digital services firms, corporate organizations, government agencies and MSMEs seeking outsourcing opportunities. By addressing skill gaps, the University aims to enhance workforce capacity and professional growth to meet global digital market demands.
Expected outcomes
- PLO1: Identify business opportunities in the digital services sector using research frameworks and market analysis tools.
- PLO2: Analyze digital services trends and market dynamics through advanced research methodologies, including data analytics and predictive modeling.
- PLO3: Design leadership and management strategies for digital services innovation, grounded in research-driven insights and ethical decision-making.
- PLO4: Develop entrepreneurial solutions and strategic business plans for digital services enterprises, incorporating data-driven research and emerging theoretical frameworks.
Entry requirements
A candidate must satisfy the general University admission criteria for Masters Programmes:
- A Bachelors degree in a relevant area of study or an equivalent qualification recognised by Senate.
- A Bachelors degree with at least a Pass or an equivalent qualification recognized by Senate and a relevant Postgraduate Diploma from the Open University of Kenya or an institution recognized by Senate.
Programme structure
The programme shall be offered in 4 semesters spanning two academic years. The total course credits for the programme are 56 and the total course contact (instructional) hours required for graduation is 840 hours.
Assessment methods
The course will be assessed through content embedded quizzes, online practical work, open book tests, project reports, and end of course online examination.
The projects will be assessed through e-portfolios and students will present their work to an evaluation panel.
All taught course units shall be examined at the end of the respective semesters.
Each course unit or its equivalent shall be marked independently out of a maximum of 100 marks and the pass mark shall be 50%.
A written examination for a course unit shall have a minimum duration of two hours and a maximum of three hours.
The complete assessment of a taught unit shall consist of coursework (assignments, laboratory practicals, and continuous assessment tests) and a compulsory written examination, with the contribution towards the unit aggregate being 50% for course work and 50% for written examination.
The thesis is examined in accordance with the University Graduate Studies Policy and Guidelines.
Grading: 75-100 = A (Excellent); 60-74 = B (Very Good); 50-59 = C (Good); Below 50 = F (Reattempt).
A candidate who fails to satisfy the examiners in any unit(s) may be allowed to take up to two supplementary examinations in the failed unit(s).
Global careers
Career Prospects
Graduates are well-equipped to take on leadership roles in a variety of settings including:
- Digital Services Manager
- Call Center Operations Manager
- Front Office/Back Office Manager
- Outsourcing Manager
- Customer Experience Manager
- IT Service Manager
- Operations Manager in Digital Services Firms
- Government Agency Digital Services Coordinator
Application hub
Typical duration
Delivery mode
Online
Accreditation info
Fully accredited by the Commission for University Education (CUE) and recognised globally for digital-first excellence.
School of Science & Technology
Related programmes
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Location
Nairobi, Kenya